Popular Fitness App Runkeeper Acquired by Sportswear Maker ASICS


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athletic apparel company asics today acquired popular running app runkeeper undisclosed amount of money. runkeeper founder jason jacobs announced news in blog post on medium, in promised merger of "digital fitness platform , world class physical products" 1 should benefit fans of both companies.

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jacobs promised runkeeper users won't see many changes core app experience due acquisition, asics' resources, app should able expand , grow @ faster rate. specifics of integration physical products 2 companies has not yet been disclosed, automatic run-tracking shoe seems in cards runkeeper's mentioning of popularity of asics shoes among users.

runkeeper offers free experience, power users can spend $9.95 on more premium version of service. last summer, runkeeper announced cut 30 percent of staff shift focus "from purely attracting lots of users wringing more revenue users," asics' acquisition should contribute well.

fitness clothing companies have been making acquisitions in digital space while now, in last year alone under armour purchased myfitnesspal , adidas purchased runtastic. 1 of first technical integrations of digital fitness wearable nike+ step counter, insert tennis shoe sync company's running app.

runkeeper available download app store free. [direct link]

article link: popular fitness app runkeeper acquired sportswear maker asics
 

how many mortgages did deal pay off?
 


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