Jony Ive on Apple Pencil: A 'Natural' and 'Familiar' Extension of Traditional Drawing Tools

alongside today's launch of ipad pro , apple pencil , smart keyboard accessories, apple design chief jony ive shared thoughts on new stylus accessory the telegraph.

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addressing device's strong resemblance actual pencil, ive stresses familiar , natural feel key user experience.

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"we hoped if used spending lot of time using paintbrushes, pencils , pens, feel more natural extension of experience - feel familiar," says, carefully. "to achieve degree of simple, natural behaviour, significant technological challenge."

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ive notes how natural feel increases usage point user forgets using piece of technology , able focus on task @ hand. example, points design team, has experimented tools other traditional sketchbooks on years finding ipad pro apple pencil natural combination.

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"many of in design team have worked 20 plus years. we've drawn in our sketchbooks, , first time - despite flirting alternatives couple of years ago - i'm seeing people starting use ipad , apple pencil. our personal experience has been there affordances , opportunities have more natural , intuitive environment make marks, there things can sketching , writing on ipad never dream of doing in analogue world."

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the apple pencil $99 accessory sold alongside ipad pro, although customers may need wait bit hands on one. while ipad pro in cases available in-store pickup today, earliest apple pencil orders taking few days longer start shipping out , shipping estimates new orders have slipped 3-4 weeks.

article link: jony ive on apple pencil: 'natural' , 'familiar' extension of traditional drawing tools

 

yeah... no tim, it's stylus.

 

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